Social Media Manager - 6 Month FTC

Established in 2004, OLIVER is the world's first and only specialist in designing, building, and running bespoke in-house agencies and marketing ecosystems for brands. We partner with over 300 clients in 40+ countries and counting. Our unique model drives creativity and efficiency, allowing us to deliver tailored solutions that resonate deeply with audiences.

As a part of The Brandtech Group , we're at the forefront of leveraging cutting-edge AI technology to revolutionise how we create and deliver work. Our AI solutions enhance efficiency, spark creativity, and drive insightful decision-making, empowering our teams to produce innovative and impactful results.

Role: Social Media Manager - 6 Month FTC

Location: London, United Kingdom

About the role:

Working in partnership with our client ( an internationally known B2B organisation ), the Social Media Manager will manage and oversee our client's social media presence by developing and implementing their social media strategy. This is a key role within the team to boost the online visibility for our client and to increase customer engagement as part of their overall outreach strategy.

We have been appointed to create a Digital Centre of Excellence within the clients' pharmaceutical practice. The Digital Centre of Excellence will drive and embed digital best practice. Will own the development and strategy of digital channels. And will understand and grow audience and engagement through all digital touchpoints.

Reporting to our client's Head of Marketing, the Social Media Manager will have experience working in a similar role ( B2B experience a must ) and will be confident in leading social media campaigns ( paid and organic ) across multiple social channels, specifically LinkedIn. You will be adept at creating engaging digital content with a strong understanding of how to target key audience groups. You will be accustomed to analysing user data and making informed decisions that result in continuous improvement across social media channels.

You will be part of a team of 13 within the DCoE where the team are responsible for specific KPI targets, including driving leads via the website and social media campaigns. You will be working in collaboration with the wider marketing team ( approximately 34 in the team ) and you will be expected to work closely with our client's other external agencies and partners.

What you will be doing:

Develop and own the client's social media strategy across organic and paid channels, with a primary focus on LinkedIn — aligned to KPIs including lead generation, audience growth, and engagement

Plan, create, and oversee the delivery of social media content across platforms using scheduling tools — ensuring output is on-brand, audience-appropriate, and optimised for performance

Lead paid social media campaigns from planning through to execution and optimisation — setting measurable goals, managing budgets, tracking ROI, and reporting results clearly

Identify and evaluate opportunities for channel performance improvement based on user data, platform analytics, and competitor analysis

Produce monthly performance reports for the Head of Marketing — tracking, analysing, and presenting insights from social platforms using tools including Google Analytics, and recommending changes to the overall strategy

Manage and develop social media communities by engaging with responses, facilitating discussions, and maintaining a consistent brand voice across channels

Provide strategic recommendations on content creation that connect with key audience groups in the pharmaceutical and B2B space

Collaborate with internal teams, client stakeholders, and third-party agencies — maintaining clear communication on deliverables, timelines, and expectations throughout

Evaluate and recommend new social media technologies and tools that could drive efficiencies in social media management and campaign delivery

Work confidently and autonomously with partner and third-party agencies, acting as the primary social media authority within the DCoE

What you need to be great in this role:

Solid experience as a Social Media Manager or equivalent, with a strong track record of delivering both organic and paid social media strategies in B2B environments

Deep expertise in LinkedIn — including paid campaign management, audience targeting, and content strategy for professional audiences

Demonstrable experience managing paid social campaigns end-to-end: strategy, setup, optimisation, budget management, and ROI reporting

Proficiency with social media management and scheduling platforms, and analytics tools including Google Analytics

Experience developing and presenting performance reports to senior stakeholders, translating data into clear, actionable recommendations

Knowledge of the broader digital marketing landscape and an understanding of how social media channels interact with other digital touchpoints, including the website

Strong written and verbal communication skills — able to articulate complex information clearly for non-specialist audiences

Ability to integrate effectively within a client-side team while maintaining the standards and accountability of an agency service

Experience in the events or pharmaceutical sector is an advantage; B2B experience is essential

Experience managing paid social campaign budgets — including forecasting, spend tracking, and reporting on financial performance against targets

Advanced use of Gen AI tools to enhance social media output and efficiency — including content drafting, audience research, campaign planning, and performance analysis

Experience designing AI-assisted workflows for social content creation and reporting

Ability to train others on effective use of AI tools within a social media context

Agentic thinking for complex, multi-channel campaign challenges — systematic approach to planning, execution, and iteration

Strong understanding of AI capabilities and limitations, with rigorous human oversight applied to all published content and client-facing outputs

Formal qualifications are welcome but not required. Equivalent experience counts — gained through work, study, volunteering, or self-directed learning.

Req ID: 17851 #LI-SL1 #LI-midsenior #LI-Hybrid Our values shape everything we do:

Be  Ambitious  to succeed

Be  Imaginative  to push the boundaries of what's possible

Be  Inspirational  to do groundbreaking work

Be  always learning and listening to understand

Be  Results-focused

to exceed expectations

Be actively pro-inclusive and anti-racist across our community, clients and creations

OLIVER,

a part of the Brandtech Group, is an equal opportunity employer committed to creating an inclusive working environment where all employees are encouraged to reach their full potential, and individual differences are valued and respected. All applicants shall be considered for employment without regard to race, ethnicity, religion, gender, sexual orientation, gender identity, age, neurodivergence, disability status, or any other characteristic protected by local laws.

OLIVER has set ambitious environmental goals around sustainability, with science-based emissions reduction targets. Collectively, we work towards our mission, embedding sustainability into every department and through every stage of the project lifecycle.