Vice President, Global Growth Marketing

United StatesFull-time/ Remote

😎 Our Culture Quantum Metric's number one objective is happy people, diverse and inclusive culture.  We're passionate about empowering our people to become the best version of themselves, offering coaching and training programs designed to accelerate their career in whatever direction they choose.

As a remote-first company, we understand the importance of building an engaged, diverse, and fun place to work. We hold regular company-wide events, seasonal challenges, and Quantum Metric sponsored local outings when Zoom becomes too much. We also have a number of Employee Resource Groups that provide spaces to discuss, share, and reflect on topics that impact us both inside and outside of work - from being new to SaaS or navigating it as a first-time parent, to overcoming the barriers faced as Black, Hispanic, Asian American and Native Hawaiian/Pacific Islander, LGBTQIA or other underrepresented backgrounds.

We are also passionate about the connections we build with our customers. You'll not only work with some of the world's most recognized brands, but build lasting relationships.

At Quantum Metric we value all types of experience and education and don't expect you to meet every qualification for this position. We are most interested in the unique perspective you can bring and your ability to uphold our values of passion, persistence, and integrity.

🚀 About the Role The VP of Growth Marketing leads the strategy and execution of Quantum Metric's global demand generation engine. This leader owns the systems, programs, and teams responsible for generating and accelerating pipeline across enterprise accounts.

This role sits at the center of the go-to-market motion, partnering closely with Sales, Product Marketing, Customer Success, and Revenue Operations to translate company strategy into scalable growth programs.

The VP will lead a multi-disciplinary team responsible for campaign strategy, digital marketing, field marketing, website and conversion optimization, marketing operations, and analytics; ensuring the organization delivers predictable, measurable pipeline growth.

This leader will play a critical role in building the company's market presence and ensuring Quantum Metric is recognized as a category leader in digital analytics.

What success looks like in year 1: Optimize and grow a predictable pipeline generation engine across digital, events and account-based programs Increase marketing influence across early-stage opportunities and accelerate deal velocity Strengthen alignment between Marketing and Sales through shared revenue accountability Scale a high-performing growth marketing team capable of supporting the company's next phase of growth

🔧 Responsibilities Own pipeline generation strategy

Lead the company's global marketing pipeline generation strategy across digital, campaigns, field, ABM, and outbound channels

Identify opportunities to accelerate deal velocity through targeted marketing engagement across the funnel

Partner with Sales leadership to align marketing investment with revenue priorities and account strategy

Lead the Growth Marketing function

Manage and develop a high-performing team across:

Integrated Campaigns

Digital Marketing

Events & Field Marketing

Website & Conversion Optimization

Marketing Operations

Marketing Analytics

Establish clear performance frameworks, operational rigor, and accountability across the organization

Foster a culture of experimentation, measurement, and continuous improvement

Drive digital demand and market presence

Own the company's digital demand engine including paid media, organic search, AI search, and website performance

Lead the evolution of the company's website into a high-performing demand capture and conversion platform as well as enterprise research hub

Drive thought leadership and digital presence that establishes Quantum Metric as the leader in digital analytics

Scale data-driven marketing

Establish rigorous measurement frameworks connecting marketing investment to pipeline and revenue impact

Partner with Revenue Operations to ensure accurate attribution, funnel visibility, and forecasting alignment

Accelerate enterprise revenue

Develop programs that drive engagement within target accounts and accelerate deal progression

Build integrated marketing plays that combine digital, events, and account-based engagement

Partner with Customer Success and GTM teams to drive expansion and adoption across existing customers

Budget business planning

Own the annual and quarterly marketing budget planning process, ensuring investments align with company growth targets and revenue objectives

Partner closely with Finance and executive leadership to develop marketing forecasts tied to pipeline generation and revenue outcomes

Manage ongoing budget reconciliation, ensuring accurate tracking of marketing investments and performance across programs and channels

Continuously optimize marketing investment allocation across programs, channels, and geographies to maximize business impact

⭐️ What you bring Leadership

10+ years of B2B marketing experience with at least 5+ years leading growth or demand generation teams in a high-growth SaaS environment

Proven experience coaching and scaling high-performing marketing organizations responsible for global pipeline generation

Demonstrated ability to lead cross-functional initiatives across Marketing, Sales, Product, Customer Success, and Revenue Operations

Track record of developing and mentoring marketing leaders while building strong, accountable teams

Experience operating as a senior marketing leader influencing executive-level strategy and company growth initiatives

Pipeline generation and enterprise GTM

Deep experience designing and executing demand generation strategies for complex enterprise sales cycles

Proven ability to generate and accelerate pipeline across large target accounts through integrated marketing programs

Strong understanding of enterprise account-based marketing strategies and how to operationalize them at scale

Demonstrated success increasing marketing's influence across early and mid-stage pipeline

Digital marketing and demand capture

Expertise across modern digital demand generation channels including:

Paid search and paid social

SEO and AI search

Content-led demand generation

Conversion optimization

Website experience and personalization

Strong understanding of how digital signals and behavioral data inform account engagement strategies

Marketing operations and analytics

Deep understanding of marketing operations and the systems required to scale revenue marketing

Familiarity with modern marketing technology stacks including Salesforce, Hubspot, Qualified, Clay, Tableau (experience with Quantum Metric a plus)

Strong analytical mindset with the ability to translate complex data into clear strategic decisions

Experience implementing measurement frameworks that balance attribution, pipeline analysis, and account engagement insights

Personal attributes

Highly strategic with a strong bias toward execution and measurable impact

Data-driven decision maker with strong business and financial acumen

Collaborative leader who builds strong partnerships across the organization

Comfortable navigating ambiguity while driving clarity and direction for teams

Strong communicator capable of influencing stakeholders at all levels of the organization

💻 Recruitment Process Note: This interview process is subject to change. End stage candidates are also given the optional opportunity to meet with an Employee Resource Group Member if that is of interest.   - Recruiter Screen (30 minutes)  - Hiring Manager / CMO Interview (60 minutes) - Team Panel (60 minutes) - CRO / RVP interview (30 minutes) - Finance / Ops Interview (30 minutes) - Presentation (60 minutes)  - CEO Interview (30 minutes)

🏆 Perks and Benefits This will be the best group that you ever work with! We support one another through obstacles and succeed as a team. Your hard work will be well rewarded. Most importantly, you'll be strapped to a technology rocket ship bound for greatness! Your success at Quantum Metric will be a milestone in your career.

Group benefits Medical, Dental, Vision Insurance (99% Medical base plan paid by the Company) FSA, DCFSA, and HSA accounts Employee Assistance Programs (EAP) Telehealth options Voluntary Life & AD&D, STD, LTD, Critical Illness and Accident Wellness Perks - discounts on a top-rated fitness app and Healthy Rewards program. Discounts on Pet Insurance 401k (with employer match) and Options / Equity  13 company holidays Unlimited Paid Time Off  Sick leave Parental/Adoption Leave

In addition to our more traditional benefits, we also offer great perks, a flexible work environment, and numerous resources for professional development and team building. Promotional opportunities  Rewards and recognition programs  Robust onboarding and training program One-time stipend for work-at-home employees Monthly business expense stipend Flexible work environments Employee Discount Program (Perks at Work) Employee Referral Program  Lead Referral Program MacBook and awesome swag delivered to your door Encouraging and collaborative culture  RECHARGE PROGRAM (after 3 years, disconnect for 3 weeks, no email/slack)   🐉 About Quantum Metric As a leader in digital analytics, Quantum Metric helps organizations put customers at the heart of everything they do. Providing a simplified approach to monitor, diagnose and optimize the digital journeys that matter most, the Quantum Metric platform offers in-depth customer understanding, quantified and tied to core business objectives.

Today, Quantum Metric captures insights from 50 percent of the world's internet users, supporting nationally recognized brands in ecommerce and retail, travel, financial services and telecommunications.

Quantum Metric has been named to the Inc 5000 and the Deloitte 500 for the last six-consecutive years, and has made the Best Places to Work lists by Glassdoor, BuiltIn, Fast Company and Forbes.

If the above role seems like a match and you're interested in joining a team of people with exceptional potential from diverse backgrounds, perspectives, and life experiences, we want to hear from you!

The job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee. Quantum Metric reserves the right to change, edit, and add duties and responsibilities of all job descriptions at any time, at its sole discretion, and to notify the respective employee accordingly.

Quantum Metric will only provide offers of employment and all communications regarding employment from an official @quantummetric.com email address and/or LinkedIn inMail. Quantum does not recruit via channels such as WhatsApp or Telegram, and will not ask for a candidate's sensitive information and/or any upfront fees/costs during the job application process. Quantum asks that any candidates report any suspicious recruitment efforts to security@quantummetric.com.

Quantum Metric is an E-Verify employer: https://e-verify.uscis.gov/web/media/resourcesContents/E-Verify_Participation_Poster_ES.pdf Applicant Privacy Policy:  https://www.quantummetric.com/legal/applicant-privacy-policy/

#LI-REMOTE #BI-Remote

Leadership

10+ years of B2B marketing experience with at least 5+ years leading growth or demand generation teams in a high-growth SaaS environment

Proven experience coaching and scaling high-performing marketing organizations responsible for global pipeline generation

Demonstrated ability to lead cross-functional initiatives across Marketing, Sales, Product, Customer Success, and Revenue Operations

Track record of developing and mentoring marketing leaders while building strong, accountable teams

Experience operating as a senior marketing leader influencing executive-level strategy and company growth initiatives

Pipeline generation and enterprise GTM

Deep experience designing and executing demand generation strategies for complex enterprise sales cycles

Proven ability to generate and accelerate pipeline across large target accounts through integrated marketing programs

Strong understanding of enterprise account-based marketing strategies and how to operationalize them at scale

Demonstrated success increasing marketing's influence across early and mid-stage pipeline

Digital marketing and demand capture

Expertise across modern digital demand generation channels including:

Paid search and paid social

SEO and AI search

Content-led demand generation

Conversion optimization

Website experience and personalization

Strong understanding of how digital signals and behavioral data inform account engagement strategies

Marketing operations and analytics

Deep understanding of marketing operations and the systems required to scale revenue marketing

Familiarity with modern marketing technology stacks including Salesforce, Hubspot, Qualified, Clay, Tableau (experience with Quantum Metric a plus)

Strong analytical mindset with the ability to translate complex data into clear strategic decisions

Experience implementing measurement frameworks that balance attribution, pipeline analysis, and account engagement insights

Personal attributes

Highly strategic with a strong bias toward execution and measurable impact

Data-driven decision maker with strong business and financial acumen

Collaborative leader who builds strong partnerships across the organization

Comfortable navigating ambiguity while driving clarity and direction for teams

Strong communicator capable of influencing stakeholders at all levels of the organization

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