Channel Manager- West

Channel Manager at Unframe

Location: West Coast, United States, Remote

About Unframe

Unframe is an AI-first startup helping the world's largest enterprises bring LLM-powered applications to life in days - not months. We combine the speed of a product company with the flexibility of a consultancy, helping customers move from idea to deployed AI systems faster than anyone else in the market.

With over $100M in TCV secured within 12 months, and a new $50M Series B led by Highland Europe, Unframe is rapidly scaling globally alongside Fortune 500 customers, backed by Bessemer, Craft, and TLV.

About the Role

The Channel Manager will build, enable, and scale Unframe's partner ecosystem. This role is responsible for developing strategic partnerships (VARs, GSIs, MSPs and technology partners), driving sourced and influenced revenue, and ensuring partners are effectively enabled to position and sell Unframe solutions.

You'll work cross-functionally with Sales, Marketing, Product, and Customer Success to create a repeatable, scalable partner motion.

What you'll do:

Partner Strategy & Recruitment

Develop and execute Unframe's channel strategy aligned to revenue goals

Identify, recruit, and onboard high-value channel partners

Build joint business plans with key partners

Establish clear partner segmentation and coverage models

Enablement & Activation

Create and deliver partner enablement programs (sales training, technical onboarding, certifications)

Equip partners with positioning, messaging, and competitive differentiation

Support partners in pipeline generation and deal execution

Drive joint marketing campaigns and co-selling initiatives

Revenue & Performance Management

Own partner-sourced and partner-influenced revenue targets

Forecast channel pipeline and performance metrics

Establish KPIs and reporting dashboards

Ensure alignment between direct sales and channel teams

Cross-Functional Collaboration

Work closely with Sales to ensure clean rules of engagement

Partner with Marketing on demand generation programs

Provide product feedback based on partner/customer insights

Collaborate with Customer Success on joint account expansion strategies

What we are looking for:

5+ years in channel sales, partnerships, or ecosystem development (B2B SaaS or AI preferred)

Proven track record of building and scaling partner revenue

Experience working with VARs, GSIs, MSPs, or cloud providers

Strong understanding of enterprise sales cycles

Excellent relationship-building and negotiation skills

Nice-to-Have Skills:

Experience in AI, data, or enterprise technology

Familiarity and success selling and recruiting into VAR ecosystems

Experience in early-stage or high-growth startups

Ready to Build the Future?

If this opportunity excites you, apply now!

Why Join Unframe?

Real ownership from day one. Drive decisions, shape ideas and make them work.

Your fastest learning years. Build alongside founders and VPs in a space that moves weekly.

You'll have the opportunity to write and build what comes next.